A total of 14 Andalusian companies or brands from the music sector are taking part in the 27th edition of the WOMEX (Worldwide Music Expo) Fair, which is being held in Oporto (Portugal) from 27 to 31 October. On the initiative of the Regional Ministry of Culture and Historical Heritage – through the Andalusian Agency of Cultural Institutions – and Extenda (Andalusian public company for Foreign Promotion), representatives of musical groups, distributors, recording studios, flamenco artists, record companies, and others will be able to sell their products or share experiences with some 2,500 agents from more than 80 countries.
The Andalusian delegation will have an exhibition stand where the activities of the participants will be shown and business meetings and customer service meetings will be held; a virtual catalogue has been published with the creations and contact details of the participants; a summary video will also be shown, both accessible via links to the website of the Culture agency in its Fairs and Markets section.
The participating companies have been selected through an open call published by Extenda and the public agency for culture, and are the following: ArtistsOntheWay, El Soniquete de Lola, and La Bodega (recording, production, and management studio), based in Cádiz; Califason Producciones and Play It Again, from Málaga; Rootsound Music, from Granada; and Flamenco Agency, Marmaduke, Black Box Mastering, GNP Producciones, Air Music Group, Almorau Producciones, Green Cow Music and Gabriel Aragú, from Seville.
WOMEX is an annual international networking event for the music industry. It is the ideal meeting point for the professional sector to showcase Andalusian music production in any of its disciplines, including flamenco; the fair allows for the establishment of relationships with similar entities or prescribers from more than 80 countries. WOMEX has previously been held in Berlin, Stockholm, Brussels, Marseille, Rotterdam, Newcastle, Copenhagen, Thessaloniki, Santiago de Compostela, Budapest, Katowice, and Las Palmas de Gran Canarias, among others. In 2020 it was held telematically, with the participation of 1,130 people from 90 countries.